
from Jacobs Media
You rarely see radio station T-shirts anymore. Is that because listeners won’t wear them or is it about fashion, quality, and availability? Today’s #TBT blog post features author and radio exec Steve Jones, who weighs in on why almost nobody wears radio T-shirts anymore, and what that says about our industry.
Read MoreMore media brands across the spectrum are investing and engaging in what I call “the local opportunity.” But in radio, there’s a greater likelihood we’re still debating the value of “being local” or trying to figure out what it looks like. Given that radio was originally a grassroots local medium, isn’t it more than a little ironic? Today’s blog post gives you a look at where local is headed across the radio spectrum. Where does it fit in for your brand?
Read MoreSince the Stone Age, concerned parents have tried mightily to protect their children from danger, whether it’s dinosaurs and saber-toothed tigers or social media and smartphones. Now, new research studies strongly suggest new protocols to keep kids safe from external threats. Could radio be part of the solution?
Read MoreDuring this economically unstable period in time, many companies are struggling to figure out what’s most important. One variable that often is ignored is employee burnout. And much of it is caused by previous workforce purges. A new story addresses how one of the most successful companies in the world is addressing the problem. And in support, a new research study suggests burnout is costing companies more than they’re saving by instituting those RIFs in the first place. Check it out.
Read MoreHow do you get better at your craft—whether it’s surfing, playing football, or hosting a radio show? While all these disciplines are obviously very different…
Read MoreAs the radio industry is buffeted by financial pressure and unprecedented disruption, it becomes even more incumbent on management to focus on the productivity of station and company teams. The health and welfare of team members under these challenging circumstances become even more important as employees are asked to wear more “hats” and take on additional responsibilities. Today’s blog post contains practical ideas to help keep radio teams upbeat and positive, and mission focused even during tough and unpredictable times.
Read MoreA CNN story about “the twilight of Classic Rock” got a lot of you revved up this past weekend. Chill. Classic Rock’s not going anywhere. Take it from me.
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As the radio industry is buffeted by financial pressure and unprecedented disruption, it becomes even more incumbent on management to focus on the productivity of station and company teams. The health and welfare of team members under these challenging circumstances become even more important as employees are asked to wear more “hats” and take on additional responsibilities. Today’s blog post contains practical ideas to help keep radio teams upbeat and positive, and mission focused even during tough and unpredictable times.
Read MoreA CNN story about “the twilight of Classic Rock” got a lot of you revved up this past weekend. Chill. Classic Rock’s not going anywhere. Take it from me.
Read MoreSo, what’s on your docket for the rest of the summer? If you’re like more than 80% of Americans, there’s a road trip in your future—hopefully, one where the radio’s on. And that’s part of the thinking behind a clever new innovation you likely haven’t hear about. The “Internet Road Trip Game” combines the best of everything: road tripping, geographic points of interest, the power of an Internet community, interactivity, and of course, radio listening along your virtual journey. So buckle your imaginary seat belt and let’s go for a ride.
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