Radio’s issue with AI – or vice-versa – get more interesting with each passing week. The newest episode comes from television where a certain high-profile network sports personality has given his permission to use his voice for a high-profile marketing campaign around the upcoming Summer Olympics in Paris. There are major implications with using the AI voice of a superstar talent for promotional purposes, something radio broadcasters will eventually have to deal with, probably sooner rather than later.

The COVID ordeal is one we’d all just aa soon forget. But the pandemic resurrected QR codes, a safe, clean way to access restaurant menus. And from there, the technology was reborn. Today’s blog post shares the newest research results for QR codes – who’s using them and what they use them for. For radio, they might prove to be a free promotional tool during an economic time when marketing budgets are at a premium or they no longer exist.

This week has been packed with stories about innovative tools and creative outputs being developed with AI models. Intertwined with copyright controversies and fears of…

If you get frustrated by “experts” who are never held accountable for their predictions, today’s #TBT post is for you. In June of 2019, we called on a certain media pro to forecast the revenue pie for that year – and for the next FOUR YEARS. Who knew a major pandemic would throw a monkey wrench into everything? But for this flashback post, we turned the clock back to see how he did – COVID and all. To find out this savant’s identity and to see how his predictions fared, click on READ MORE.

Public radio stations around the country are trying to regain their equilibrium in the face of rising deficits and difficulties monetizing their digital assets. But there’s one glaring opportunity few have truly leaned into that could exploit and enhance one of its true “superpowers.” Problem is, the competition sees it, too.