from Jacobs Media
Most agencies don’t have the personnel, or the bandwidth, to best support their clients needs in mobile media. Consumer behaviors are changing so fast, and the technology is evolving at such a pace that it really takes mobile specialists to make smart, strategic recommendations for your clients’ media plans.
Read MoreUnless you’ve been trapped in a mine, in a coma, or in a politically induced media blackout, you’ve heard about the Pokémon GO phenomenon. You’ve probably spent a significant amount of time talking about it.
Read MoreApps are one of the biggest things in tech. Whatever the technology, it’s almost a requirement that it has a smartphone component. There are over 2 million apps in both the Google Play Store and the Apple App Store.
Read MoreThis content has been archived. It may no longer be relevantBy: Vince Kattoula Apple on Sunday celebrated its App Store’s eighth birthday. While we didn’t…
Read MoreBy: Bob Kernen This past Sunday was the eighth anniversary of Apple’s launch of the App Store. It was originally part of an add-on to…
Read MoreWhat happens when you ask 13 radio pros from all corners of the industry how they define gratitude as Thanksgiving approaches? Why, you get 10 very different interpretations of thankfulness. Actually, they have a lot in common, and I hope their musings bring you a sense of joy and gratitude as you scroll through them. And I’d feel gratitude if you left a few of your own thankful thoughts in the “comments” section at the end of today’s blog post. And while I’m at it, THANK YOU for reading our blog.
Read MoreHave we become a society of quitters? When it comes to media and entertainment subscriptions, that’s been the case here in America. We change streaming services like we change our socks. And now a new judicial ruling in New York will make it even harder for providers – especially SiriusXM to jack us around. Are there implications here for broadcast radio? Of course.
Read Moreour blog
What happens when you ask 13 radio pros from all corners of the industry how they define gratitude as Thanksgiving approaches? Why, you get 10 very different interpretations of thankfulness. Actually, they have a lot in common, and I hope their musings bring you a sense of joy and gratitude as you scroll through them. And I’d feel gratitude if you left a few of your own thankful thoughts in the “comments” section at the end of today’s blog post. And while I’m at it, THANK YOU for reading our blog.
Read MoreHave we become a society of quitters? When it comes to media and entertainment subscriptions, that’s been the case here in America. We change streaming services like we change our socks. And now a new judicial ruling in New York will make it even harder for providers – especially SiriusXM to jack us around. Are there implications here for broadcast radio? Of course.
Read MoreThe “true crime” genre shows no signs of slowing down. Always a mainstay of movies and television, “true crime” podcasts are now the third most popular genre according to new research. And there is somewhere in the neighborhood of 23,000 “true crime” podcasts, but it’s a mystery as to why the genre is virtually invisible on the broadcast radio airwaves. For a clue or two about how radio could seize this content opportunity, just click READ MORE below.
Read More