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from Jacobs Media
There is no bigger radio conference in the world than the NAB convention, happening this week in Las Vegas. What are broadcasters talking about? Where are the speed bumps? Where are the solutions? It all starts with conversations. And let’s hope radio is thinking BIG and talking about the right stuff.
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It’s NAB week for broadcasters, the annual industry gathering in Las Vegas. And it is coinciding with economic uncertainty, highlighted by plummeting stock prices and much hand-wringing. This isn’t the first time radio’s signature conference happened concurrently with an economic meltdown. If you remember the Radio Show in Austin in 2008, this year could be déjà vu all over again. And you know what? We got through that one, too. Here’s the story.
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Spotify fired a massive shot across radio’s bow this week with the launch of powerful new tools that make it ridiculously easy for small businesses to run…
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The battle for dashboard primacy just got more heated. That new Quu report has a key takeaway—the “last touch/first touch challenge” in cars should generate strategic conversations in every radio company, big and small. Today’s blog post breaks it all down, and leaves you with some important action items. I hope you’ll take some time today or over the weekend to read it over and give it a think.
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You know the phrase, “the more things change, the more they stay the same?” When you read today’s #TBT post from 2019, you may get that feeling. In reality, a lot has changed in the dashboard of cars as radio scrambles to remain relevant—and visible—in the next generation of cars and trucks.
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There is no bigger radio conference in the world than the NAB convention, happening this week in Las Vegas. What are broadcasters talking about? Where are the speed bumps? Where are the solutions? It all starts with conversations. And let’s hope radio is thinking BIG and talking about the right stuff.
Read More
It’s NAB week for broadcasters, the annual industry gathering in Las Vegas. And it is coinciding with economic uncertainty, highlighted by plummeting stock prices and much hand-wringing. This isn’t the first time radio’s signature conference happened concurrently with an economic meltdown. If you remember the Radio Show in Austin in 2008, this year could be déjà vu all over again. And you know what? We got through that one, too. Here’s the story.
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On Monday, James Earl Jones died. Among the many roles he played over a six-decade career, his voice became synonymous with Darth Vader from the Star Wars franchise. But Jones’ voice as Darth Vader will live on. Several years ago,…
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For publicly traded companies, there is a lot riding on CEOs to make the right calls. So when a brand loses its way and a new CEO walks in the door, she had better get it right. And that means assessing the environment and making the right moves out of the box. Whether you’re selling gourmet coffee or radio air time, the fix is in. And hopefully they’re fixing the right things.
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Visuals may be striking and even memorable, but the awesome power of audio is an advantage that radio has over other media. Some of the smartest companies – think Intel, Netflix, and T-Mobile – use audio signatures to get into our heads – a tool that radio can strategically use to solidify its best brands. And a #TBT bonus: how radio can better use local business and community partnerships at this critical point in time.
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