Moody
Applying
Technology to
Your Business
Challenges
jācapps develops custom software applications including mobile apps, web applications, and other digital technologies
Big fm
Discover
and Define
We work with you to discover your business needs and define the project scope
Town crier wire
Design
and Plan
We combine skill and strategy to make sure your apps look great and are easy to use
Michigan Public
Develop
and Build
Our development teams bring your application to life
pod mn
Deploy
and Support
Once deployed, we continue to provide support for anything regarding your app
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moody
Applying Technology to Your Business Challenges

jācapps develops custom software applications including mobile apps, web applications, and other digital technologies

big fm
Discover and Define

We work with you to discover your business needs and define the project scope

town crier wire
Design and Plan

We combine skill and strategy to make sure your apps look great and are easy to use

michigan public
Develop and Build

Our development teams bring your application to life

podmn
Deploy and Support

Once deployed, we continue to provide support for anything regarding your app

previous arrow
next arrow

Explore our solutions

Our highly collaborative, four-step process results in outstanding custom apps. We discover, design, develop and deploy. We work with you to find the inspiration to move forward and to determine what your needs are. Because we are dedicated to your success, we keep a close eye on the apps once they’ve been launched for any potential problems and to help you navigate the inevitable new devices and software updates.

clients

Radio’s Rising Costs Of Burned-Out Employees Wearing All Those “Hats”

By Fred Jacobs | June 23, 2025

During this economically unstable period in time, many companies are struggling to figure out what’s most important. One variable that often is ignored is employee burnout. And much of it is caused by previous workforce purges. A new story addresses how one of the most successful companies in the world is addressing the problem. And in support, a new research study suggests burnout is costing companies more than they’re saving by instituting those RIFs in the first place. Check it out.

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Why Radio Talent Should Be Watching Their Own “Game Film”

By Fred Jacobs | June 20, 2025

How do you get better at your craft—whether it’s surfing, playing football, or hosting a radio show? While all these disciplines are obviously very different…

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Radio And The Power Of The Parasocial

By Fred Jacobs | June 18, 2025

Seemingly every day in the trades we read about research studies trying to prove the value and impact of broadcast radio. In today’s post, ironically, it’s the research maven with a “real-life story about broadcast radio’s effectiveness. Whether it’s motivating the locals to show up at an auto dealership to spin the prize wheel, listen to a podcast, or vote for a candidate in an election, radio (still) works.

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Want To Watch Videos On Your Apple CarPlay? Buy An Aston Martin

By Fred Jacobs | June 17, 2025

When you consider how media platforms have evolved over the past couple decades, the one that has perhaps moved at the highest rate of speed is dashboard entertainment. As radio’s #1 listening location, it is worth our time to be cognizant of what’s going on in the dash. Today’s blog post takes a deep dive in a fast-developing area: dashboard video and visuals. Is it “the next big thing” for the dash or another driver distraction? YES.

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Father Of Mine

By Fred Jacobs | June 16, 2025

Father’s Day 2025 is now in the books. But in today’s post, I get a bit personal, talking about my DAD, the guy who had so much influence over me and my brothers, our careers, and our lives. Fathers are often overlooked these days, but they still play an outsized role in determining who we are and how we end up.

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Radio’s Rising Costs Of Burned-Out Employees Wearing All Those “Hats”

By Fred Jacobs | June 23, 2025

During this economically unstable period in time, many companies are struggling to figure out what’s most important. One variable that often is ignored is employee burnout. And much of it is caused by previous workforce purges. A new story addresses how one of the most successful companies in the world is addressing the problem. And in support, a new research study suggests burnout is costing companies more than they’re saving by instituting those RIFs in the first place. Check it out.

Read More

Why Radio Talent Should Be Watching Their Own “Game Film”

By Fred Jacobs | June 20, 2025

How do you get better at your craft—whether it’s surfing, playing football, or hosting a radio show? While all these disciplines are obviously very different…

Read More

our blog

What You Can Learn About The Art Of Making Short Videos By Spending An Entire Day On TikTok

June 9, 2025

Lately, I’ve blogged about the power and value of short-form video for radio. While many stations (and clusters) have their own in-house video producer, most lack an underlying strategy that could make these initiatives so much more important, effective, and even profitable. To craft a great plan, radio needs strong, foundational information. And thanks to a recent multi-university study, we now have granular data on “A Day in the Life of TikTok”—a fascinating look at what happens during a 24-hour period on this site. Just click on “READ MORE” below to see what makes TikTok click.

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Are We Past Peak SEM?

June 6, 2025

I’ve got a problem in my front yard. There’s a spot under a tree that gets zero sunlight. So last weekend, instead of researching Reddit, Wirecutter, or Consumer Reports for the best grass seed, I took a different route. I went to…

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For Radio, Where Does Digital Revenue Go From Here?

June 6, 2025

When it comes to local media digital revenue, opportunity isn’t just knocking—it is loudly pounding. On the heels of a rich, new research study from Borrell Associates, Jacobs Media’s digital revenue guru, Chris Brunt, is poised and ready for action. In today’s guest blog post, Chris sets the scene for what a smart, cogent, and effective local digital strategy looks like, and how to get there…from here.

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