





from Jacobs Media
There is always lively debate in radio circles about whether the quality of today’s stations can even touch how things sounded “back in the day.” But the more salient issue is the loss of the shared radio listening experience. We’re all listening to different music, different talk shows, and different personalities. That’s where today’s blog posts land and unravels the key differences between today’s stations and those that made history decades ago.
Read MoreThis spring, Apple’s Watch—now the most successful tech wearable in the world—celebrated its 10th anniversary. Like so many digital innovations, Watch has already had several iterations, but none bigger than the space it now owns—THE health and wellness device you wear on your wrist that is not only functional but fashionable. Apple’s success with Watch contains a number of important lessons for the radio broadcasting industry as it struggles to find its next “killer app.” That’s the topic of today’s blog.
Read MoreIt has already not been an easy year for American businesses. But it isn’t just the tariffs and other political issues. Many companies were struggling…
Read MoreDon’t look now, but that 800-pound gorilla in most radio station conference rooms has put on some weight. Yes, it’s none other than Gen Z, now representing 20% of the U.S. population, carving out a core audience segment that defies marketers and content creators alike. In radio circles, they remain an afterthought. With each passing year, they gravitate even further away from AM/FM radio. Gen Z is in the crosshairs for today’s #TBT post.
Read MoreToday, an update on AI DJ “AI Ashley” and a blockbuster expose about a robot DJ in Australia who fooled “her” audience for months.
Read MoreThere is always lively debate in radio circles about whether the quality of today’s stations can even touch how things sounded “back in the day.” But the more salient issue is the loss of the shared radio listening experience. We’re all listening to different music, different talk shows, and different personalities. That’s where today’s blog posts land and unravels the key differences between today’s stations and those that made history decades ago.
Read MoreThis spring, Apple’s Watch—now the most successful tech wearable in the world—celebrated its 10th anniversary. Like so many digital innovations, Watch has already had several iterations, but none bigger than the space it now owns—THE health and wellness device you wear on your wrist that is not only functional but fashionable. Apple’s success with Watch contains a number of important lessons for the radio broadcasting industry as it struggles to find its next “killer app.” That’s the topic of today’s blog.
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Across the World Wide Web, it has become more and more valuable to focus on core fans rather than a broader group of more casual users. And now a new research study amplifies the value of “superfans,” suggesting strategies to keep them satisfied. Think about the radio listeners who remain committed to radio, its stations, and its personalities. And for public and Christian radio, add in another layer: loyal fans who also donate. It’s a different model, it deserves thought, and that’s how we’ll start the new week.
Read MoreFor a heritage radio station, there’s nothing more exhilarating AND daunting as planning for a big station birthday—the ones that end with a zero. The upside is the opportunity to remind the audience and advertisers you’ve been around a long time, but the downside is reinforcing you’re long in the tooth, doing the same things in the same way you have for decades. Fortunately, there’s a national brand now celebrating its 40th year in business. Rather than going down the tried and true path, they’re burning the playbook. Let’s look into how it’s going.
Read MoreLife is transitory – for radio and for all of us. Maybe it took a year like 2020 to remind us that it can come and it can go – just like that. Now here we are in another “moment” – a very unsettled 2025. What can we learn from those prreviously tumultuous times?
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