





from Jacobs Media
Another week in radio and another tragic round of RIFs. How can the industry make the tough calls while still maintaining a sense of empathy and class? And after years of staff reductions, when will the analyses tell us once and for all whether this painful “less is more” approach will ever work for radio? Fair warning: a tough JacoBLOG post today.
Read MoreI had my first encounter with AI in healthcare this week. During a checkup, my physician entered the examination room with his trusty laptop (typical)…
Read MoreDon’t say I dididn’t warn you. You’re likely not going to want to read today’s post. It’s about the 5-year anniversary of COVID, an event we’d just as soon forget. But I’m hoping you’ll open it up and join me in thinking about how radio has been permanently impacted by a tragedy no one anticipated or was prepared for. The pandemic forever changed radio, and in order to move forward, we’be got to process the past. It’s about perceptions, trust, and giving the audience more credit and power than we usually do.
Read MoreLast fall, every news outlet was on fire with the alleged bad behavior P Diddy. But the idea of trying to separrate the man from his music is not a new dilemma for audiences – or for radio programmers. It’s been happening for more than a century. Today’s post asks some difficult questions of the radio managers tasked with making these tough calls.
Read MorePodcasting continues its growth curve, thanks to expanding audiences and the move to visual podcasts. For years, it was all about audio on this platform, but the growing trend is the increasing dominance of video podcasts – especially on YouTube. And now another massive player in television may be ready to throw its hat in the video podcasting ring. So what can radio learn from this burgeoning trend?
Read MoreAnother week in radio and another tragic round of RIFs. How can the industry make the tough calls while still maintaining a sense of empathy and class? And after years of staff reductions, when will the analyses tell us once and for all whether this painful “less is more” approach will ever work for radio? Fair warning: a tough JacoBLOG post today.
Read MoreI had my first encounter with AI in healthcare this week. During a checkup, my physician entered the examination room with his trusty laptop (typical)…
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By: Bob Kernen We talk a lot about how advertising dollars are shifting to mobile. When you look at the statistics below, you notice how growth in other media is either anemic or even negative. And while we are huge…
Read MoreBy: Bob Kernen EMarketer predicts that 2016 will be the year that ad spending on mobile surpasses spending on desktop. They also predict that mobile ad spending will equal 25% of all ad spending. Clearly, mobile is where the money…
Read MoreApps have broken out of the smartphone and are making their way to other platforms. Leading the trend is the smartwatch. This is probably because more and more people are buying and using wearable technology. Here’s the proof: Swiss watch…
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