from Jacobs Media
Podcasters of all shapes and sizes are grappling with hosting challenges that will sound all too familiar to radio programmers and hosts. In today’s post, it’s a statement of the obvious from podcasters striving for talent chemistry. Prepare those eye rolls.
Read MoreWelcome to the new season! We can look forward to great football, a new school-year, new TV shows, and — this year — big AI…
Read MoreWomen have made major strides in radio over the past decade. Just look who’s sitting in the corner offices at some of radio’s biggest companies. But when it comes to the PD chair, not so much. Today’s #TBT blog post is all about mentoring women seeking programming positions, and how some of radio’s key players can work together to make it happen. After all, we need the best, smartest, and hardest-working PD we can get. Of course, more progress could certainly be made, and this post makaes that case.
Read MoreOne of the world’s premier media brands, ESPN, is going through a major transformation. And the analogies to radio are spot-on. I’ve listed 8 different initiatives ESPN is undertaking that all have applications to the radio businiess. And in case you’re wondering, it’s not about money, it’s about mindset.
Read MoreAs we move into the last half of the year, radio broadcasters are trying to answer fundamental questions about the state of the industry. A major part of this calculus is determining the role of the personality moving forward. Our new AQ6 indicates there are key lessons here for owners/operators – IF they take the time and make the effort to learn them. Today’s blog post tells that story.
Read MorePodcasters of all shapes and sizes are grappling with hosting challenges that will sound all too familiar to radio programmers and hosts. In today’s post, it’s a statement of the obvious from podcasters striving for talent chemistry. Prepare those eye rolls.
Read MoreWelcome to the new season! We can look forward to great football, a new school-year, new TV shows, and — this year — big AI…
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The Apple and Google app stores are flooded with millions of apps, most of which never even reach 1,000 total downloads. It seems many companies are building apps just to be able to say they have one. No wonder then,…
Read MoreBy: Bob Kernen We talk a lot about how advertising dollars are shifting to mobile. When you look at the statistics below, you notice how growth in other media is either anemic or even negative. And while we are huge…
Read MoreBy: Bob Kernen EMarketer predicts that 2016 will be the year that ad spending on mobile surpasses spending on desktop. They also predict that mobile ad spending will equal 25% of all ad spending. Clearly, mobile is where the money…
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