from Jacobs Media
One of our CES tour attendees referred to the event like drinking out of a tech firehose, an apt description of the experience – especially for first-timers. As we continue to learn, it is an essential skill for CEOs in the media business to acquire a passable Tech IQ. The alternative could be dire, for both executives and thier companies. Earlier this month, a long-time corporate chieftain lost his coveted job in a high-profile company because the release of their new app turneut to be a debacle. I’ll tell you that story and why a “continuing education” in technology for CEOs isn’t just a good idea. It’s prerequisite.
Read MoreBroadcast radio is often criticized for its quantity of commercials, especially during the medium’s modern era where music stations almost universally only run two (long) stopsets per hour. But it’s the QUALITY of radio ads – especially locally – that have made radio more vulnerable to other ad platforms. At CES 2025, we saw AI models focused on producing quality commercials efficiently and effectively. Maybe the bots can help radio solve what has become a chronic problem and a glaring deficit.
Read MoreHow can broadcast radio best be described in 2025 – in just a single word? That was the challenge I issued here earlier this week, and hundreds of you answered the bell. The result is a word cloud – or word salad – that has to be seen to be believed. It depicts an industry in flux, and a study in contrasts by the current and former pros who submitted a response. What does it mean? Anything and everything.
Read MoreWhat are the values that drive listening in today’s crowded audio environment? Is it about being live and/or local? Does music curation matter? What about breaking new music and discovering new artists? In 2025, many of the elements originally foundational for broadcast radio have been altered by the ravages of digital competition. Or have they? Apple Music is testing the boundaries, a radio experiment worth watching. It’s the topic for today’s blog post.
Read MoreOn this MLK Day holiday, a simple question for you. How would you describe the year ahead for radio in just one word? Click “READ MORE” and I’ll take it from here.
Read MoreSince the darkest days of COVID, consumers have been itching to get out, travel, and enjoy life with family and friends. And records are being set for leisure and recreational spending. It means there’s more competition for the entertainment buck as new, innovative and fun concepts spring up in cities and towns all over the country. In Las Vegas, it’s Sphere, but in other locales, consumers are throwing axes or playing elaborate rounds of mini-golf. In 2024, it’s all about the experience. And wouldn’t you know it, radio plays a larger role than you might think. What’s the coolest new entertainment concept you’ve experienced in the past year? I’ll be happy to show you mine. Just click READ MORE.
Read MoreRadio’s not the only traditional media platform struggling in the revenue column of those harsh spreadsheets. In fact, network television has had a financial famine for some years now, due in large part to its aging demographics. But now a philosophical shift in marketing focus is spreading throughout the TV industry. Could it provide radio “cover” to make an attempt at the same strategy?
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One of our CES tour attendees referred to the event like drinking out of a tech firehose, an apt description of the experience – especially for first-timers. As we continue to learn, it is an essential skill for CEOs in the media business to acquire a passable Tech IQ. The alternative could be dire, for both executives and thier companies. Earlier this month, a long-time corporate chieftain lost his coveted job in a high-profile company because the release of their new app turneut to be a debacle. I’ll tell you that story and why a “continuing education” in technology for CEOs isn’t just a good idea. It’s prerequisite.
Read MoreBroadcast radio is often criticized for its quantity of commercials, especially during the medium’s modern era where music stations almost universally only run two (long) stopsets per hour. But it’s the QUALITY of radio ads – especially locally – that have made radio more vulnerable to other ad platforms. At CES 2025, we saw AI models focused on producing quality commercials efficiently and effectively. Maybe the bots can help radio solve what has become a chronic problem and a glaring deficit.
Read MoreHow can broadcast radio best be described in 2025 – in just a single word? That was the challenge I issued here earlier this week, and hundreds of you answered the bell. The result is a word cloud – or word salad – that has to be seen to be believed. It depicts an industry in flux, and a study in contrasts by the current and former pros who submitted a response. What does it mean? Anything and everything.
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