from Jacobs Media
What happens when you ask 10 radio pros from all corners of the industry how they define gratitude as Thanksgiving approaches? Why, you get 10 very different interpretations of thankfulness. Actually, they have a lot in common, and I hope their musings bring you a sense of joy and gratitude as you scroll through them. And I’d feel gratitude if you left a few of your own thankful thoughts in the “comments” section at the end of today’s blog post. And while I’m at it, THANK YOU for reading our blog.
Read MoreHave we become a society of quitters? When it comes to media and entertainment subscriptions, that’s been the case here in America. We change streaming services like we change our socks. And now a new judicial ruling in New York will make it even harder for providers – especially SiriusXM to jack us around. Are there implications here for broadcast radio? Of course.
Read MoreThe “true crime” genre shows no signs of slowing down. Always a mainstay of movies and television, “true crime” podcasts are now the third most popular genre according to new research. And there is somewhere in the neighborhood of 23,000 “true crime” podcasts, but it’s a mystery as to why the genre is virtually invisible on the broadcast radio airwaves. For a clue or two about how radio could seize this content opportunity, just click READ MORE below.
Read MoreRadio and televison have always been the source of an ongoing talent merry-go-round. Never known as stable industry, many on-the-air broadcasters have moved around throughout their careers – in many cases, a lot. But in the past year, job changes, terminations, resignations, belt tightening have plagued the industry, causing instability and less reliability. Today’s post looks at a number of these changes in ’24, and what they might mean to the year ahead.
Read MoreNo one could have predicted 2020. And that’s why prognosticating what our lives will be like next year – or four years from now – is absolute folly. But that never stops analysts and futurists from making their predictions known about “where the puck is going to be.” Today’s blog post – a #TBT entry from exactly four years ago – is about accountability. Did those seers and forecasters get it right about radio back in 2020 during the throes of COVID – or did they sell radio short? If the suspense is just killing you, click “READ MORE” and all will be revealed.
Read MoreRadio’s issue with AI – or vice-versa – get more interesting with each passing week. The newest episode comes from television where a certain high-profile network sports personality has given his permission to use his voice for a high-profile marketing campaign around the upcoming Summer Olympics in Paris. There are major implications with using the AI voice of a superstar talent for promotional purposes, something radio broadcasters will eventually have to deal with, probably sooner rather than later.
Read MoreThe COVID ordeal is one we’d all just aa soon forget. But the pandemic resurrected QR codes, a safe, clean way to access restaurant menus. And from there, the technology was reborn. Today’s blog post shares the newest research results for QR codes – who’s using them and what they use them for. For radio, they might prove to be a free promotional tool during an economic time when marketing budgets are at a premium or they no longer exist.
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What happens when you ask 10 radio pros from all corners of the industry how they define gratitude as Thanksgiving approaches? Why, you get 10 very different interpretations of thankfulness. Actually, they have a lot in common, and I hope their musings bring you a sense of joy and gratitude as you scroll through them. And I’d feel gratitude if you left a few of your own thankful thoughts in the “comments” section at the end of today’s blog post. And while I’m at it, THANK YOU for reading our blog.
Read MoreHave we become a society of quitters? When it comes to media and entertainment subscriptions, that’s been the case here in America. We change streaming services like we change our socks. And now a new judicial ruling in New York will make it even harder for providers – especially SiriusXM to jack us around. Are there implications here for broadcast radio? Of course.
Read MoreThe “true crime” genre shows no signs of slowing down. Always a mainstay of movies and television, “true crime” podcasts are now the third most popular genre according to new research. And there is somewhere in the neighborhood of 23,000 “true crime” podcasts, but it’s a mystery as to why the genre is virtually invisible on the broadcast radio airwaves. For a clue or two about how radio could seize this content opportunity, just click READ MORE below.
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