





from Jacobs Media
Eight years ago right now, the 45th President – Donald J. Trump – was about halfway through the first 100 days of HIS FIRST TERM. Here we are exactly eight years later, and it’s a case of “deja vu all over again.” What did the media – especially radio – learn from the chief executive where the “gold T” stands for turbulence. Welcome to this week’s #TBT.”
Read MoreIt was a tough day for the radio family yesterday. We lost the best and brightest. Bob Rivers left us after a long but gallant fight with the ravages of cancer. I wrote this two-part post in 2014 when Bob left the radio studio. I’m republishing it today as a tribute to his life and all that he meant to so many of us.
Read MoreTwo weeks ago, I wrote a post about Nielsen’s new “3-Minute Rule” for PPM markets. It sparked a number of questions and even a misconception or two. So, I went to the source – Nielsen’s Rich Tunkel – who saw this project through after just 10 months. Rich answered all my questions – about how to measure this change without jumping to conclusions, as well as the metrics that can help any station navigate the new “3-Minute Rule.”
Read MoreAnother week in radio and another tragic round of RIFs. How can the industry make the tough calls while still maintaining a sense of empathy and class? And after years of staff reductions, when will the analyses tell us once and for all whether this painful “less is more” approach will ever work for radio? Fair warning: a tough JacoBLOG post today.
Read MoreI had my first encounter with AI in healthcare this week. During a checkup, my physician entered the examination room with his trusty laptop (typical)…
Read MoreWith seemingly infinite media choices facing the consumer wherever she goes – online, music streaming services, the “center stack,” and of course, radio stations –…
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Eight years ago right now, the 45th President – Donald J. Trump – was about halfway through the first 100 days of HIS FIRST TERM. Here we are exactly eight years later, and it’s a case of “deja vu all over again.” What did the media – especially radio – learn from the chief executive where the “gold T” stands for turbulence. Welcome to this week’s #TBT.”
Read MoreIt was a tough day for the radio family yesterday. We lost the best and brightest. Bob Rivers left us after a long but gallant fight with the ravages of cancer. I wrote this two-part post in 2014 when Bob left the radio studio. I’m republishing it today as a tribute to his life and all that he meant to so many of us.
Read MoreTwo weeks ago, I wrote a post about Nielsen’s new “3-Minute Rule” for PPM markets. It sparked a number of questions and even a misconception or two. So, I went to the source – Nielsen’s Rich Tunkel – who saw this project through after just 10 months. Rich answered all my questions – about how to measure this change without jumping to conclusions, as well as the metrics that can help any station navigate the new “3-Minute Rule.”
Read More