
from Jacobs Media
During this economically unstable period in time, many companies are struggling to figure out what’s most important. One variable that often is ignored is employee burnout. And much of it is caused by previous workforce purges. A new story addresses how one of the most successful companies in the world is addressing the problem. And in support, a new research study suggests burnout is costing companies more than they’re saving by instituting those RIFs in the first place. Check it out.
Read MoreHow do you get better at your craft—whether it’s surfing, playing football, or hosting a radio show? While all these disciplines are obviously very different…
Read MoreSeemingly every day in the trades we read about research studies trying to prove the value and impact of broadcast radio. In today’s post, ironically, it’s the research maven with a “real-life story about broadcast radio’s effectiveness. Whether it’s motivating the locals to show up at an auto dealership to spin the prize wheel, listen to a podcast, or vote for a candidate in an election, radio (still) works.
Read MoreWhen you consider how media platforms have evolved over the past couple decades, the one that has perhaps moved at the highest rate of speed is dashboard entertainment. As radio’s #1 listening location, it is worth our time to be cognizant of what’s going on in the dash. Today’s blog post takes a deep dive in a fast-developing area: dashboard video and visuals. Is it “the next big thing” for the dash or another driver distraction? YES.
Read MoreFather’s Day 2025 is now in the books. But in today’s post, I get a bit personal, talking about my DAD, the guy who had so much influence over me and my brothers, our careers, and our lives. Fathers are often overlooked these days, but they still play an outsized role in determining who we are and how we end up.
Read MoreClassic marketer Al Ries has a modernized “take” on how broadcasters can best stand out in an increasingly crowded media marketplace. It’s about not letting the research (or a paint-by-the-numbers consultant) lead you down a path where you create a product that’s just another version of what’s always been there. It’s about being different, and if you look at many of radio’s successes over the years, that’s exactly what they’ve been about.
Read MoreA major focus for broadcasters these past two years has been the long-awaited legislation to lock in AM radios in every U.S. manufactured car. But these days, that story is just the tip of the iceberg. The car/radio space is heating up once again, and radio operators will need to focus on changes that could rock the automotive world, with lots of reverberations for radio. Buckle up.
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During this economically unstable period in time, many companies are struggling to figure out what’s most important. One variable that often is ignored is employee burnout. And much of it is caused by previous workforce purges. A new story addresses how one of the most successful companies in the world is addressing the problem. And in support, a new research study suggests burnout is costing companies more than they’re saving by instituting those RIFs in the first place. Check it out.
Read MoreHow do you get better at your craft—whether it’s surfing, playing football, or hosting a radio show? While all these disciplines are obviously very different from one another, the correct response is this: Watch “game film.” It is only by…
Read MoreSeemingly every day in the trades we read about research studies trying to prove the value and impact of broadcast radio. In today’s post, ironically, it’s the research maven with a “real-life story about broadcast radio’s effectiveness. Whether it’s motivating the locals to show up at an auto dealership to spin the prize wheel, listen to a podcast, or vote for a candidate in an election, radio (still) works.
Read More