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This content has been archived. It may no longer be relevantBy: Bob Kernen Nearly three-quarters of adults (and way too many kids) carry smartphones. The Apple and Google app stores each have over 1 million apps. And the average human now spends four years of his life staring at a small, glowing screen. Mobile’s here…
By: Bob Kernen As 2016 gets started, the opportunities for monetizing your mobile strategy continue to proliferate. One of the biggest changes for radio in the digital space in 2015: the Nielsen SDK. Nielsen has embraced new radio listening patterns by releasing software that, when added to web and mobile players measures that listening and…
One of the oldest streaming radio service providers has informed its current broadcasters that it is shutting down at the end of the month. Whether it was for hobby or for business, Live365 was home to just about anyone who wanted to start their own internet radio station. Changing royalty rules, especially the expiration of…
American radio and the car industry have more in common than most people would initially think. Throughout the 20th century there were many challenges both these industries faced but they have survived and thrived, proving they are both highly profitable legacy industries. However, despite their ability to adapt, they are facing millions of Millennials who…
By: Bob Kernen The past few years at this time of year we’ve communicated with our clients and others just how important the recently concluded holidays are when it comes to your mobile strategy. We’ve been diligent about reminding you that lots and lots of people opened packages with new smartphones in them, and that…