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5 Things All Businesses Need to Know About Mobile

Why Your Business Needs a Voice Strategy

Monetizing Mobile White Paper

Multiple Ways Radio Stations Can Monetize Podcasts with a Mobile App

Big Changes to the AppStore Means Big Opportunities for Your Station

By Elizabeth Hussey | June 13, 2016

This content has been archived. It may no longer be relevantBy: Bob Kernen Last week in this space, we gave you some suggestions on how to use your native assets – your broadcast and website – to promote the download and usage of your apps. This week, we want to talk about what you can…

What Your Radio Station Can Do to Avoid Being Replaced by a Podcast

By Elizabeth Hussey | June 10, 2016

By: Vince Kattoula The success of shows like Serial have made podcasts more popular than ever. Even Google has gotten involved in the podcasting space as they debuted a podcast directory in Google Play Music. In fact, according to Jacobs Media’s Techsurvey 12, the percentage of radio listeners who listened to a podcast within the…

3 Keys to Effective App Promotion

By Elizabeth Hussey | June 6, 2016

By: Bob Kernen We frequently get calls from our clients concerned about downloads or the usage of their app. The calls are usually similar – “We got a lot of downloads and usage when we first launched, but we’ve hit a plateau.” I always ask the same question: How are you promoting the app? Almost…

5 Fitness Apps to Help Keep You on Track This Summer

By Elizabeth Hussey | June 3, 2016

By: Vince Kattoula With Memorial Day weekend now behind us, summer is here.  It’s likely that your fitness plans from this past January have been replaced with plans to hang out on the couch. Working out can be a struggle and sticking to an exercise plan after a busy day can be even more an…

8 Steps to Make Sure Your App Succeeds

By Elizabeth Hussey | June 1, 2016

By: Bob Kernen We saw an article from “Business Insider” with the disturbing headline, The App Explosion Is Over.  Since we have a lot invested in the space, it got our attention. Beyond the provocative headline, the point of the article is that growth in the mobile application space has leveled off – the average…