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This content has been archived. It may no longer be relevantBy: Bob Kernen Choosing someone to help you plan and execute your mobile strategy can be daunting. If you’re like most media or agency people you mostly know about mobile as a user. You may be super-smart about digital in general, but mobile is a…
By: Vince Kattoula Today everything is connected, including your car. Most cars built in the last 5 years are able to sync with the driver’s cell phone and keep them connected via the infotainment system. Google’s much talked about driverless car promises to make the connected car experience even more rider-friendly. However, the definition of…
By: Bob Kernen By the end of 2015, more than 50% of all streaming listening was happening on mobile devices. We believe that this reflects the tremendous power of mobile listening. Consumers take their devices with them everywhere – more than half of us NEVER even turn them off – and they’ve grown accustomed to…
By: Vince Kattoula We have come to a point where in order to build solid, profitable relationships with clients, a strong mobile strategy is no longer optional, but a requirement. Most consumers now expect a useful, easy and fully customized experience when it comes to mobile. Unfortunately, their expectations are not being met. Josh Todd,…
As digital technologies continue to transform the economy, many companies are finding themselves at the intersection of “digital” and “disruption.” Several of these companies have had business models in place that have worked for years… until now. As technology has grown throughout the years, so has its impact. According to an annual survey conducted by…