Welcome to Presidents’ Day 2025. While many have the day off, JacoBLOG (and its author) rarely sleep. Today’s blog post is thankfully very short and hopefully on-brand for this celebratory day in America. I hope you enjoy it and the day as we celebrate great leadership and our remarkable, resilient history.

OpenAI’s Big Week It’s been another big week for OpenAI. The leading AI engine announced a new roadmap, which includes a different pricing structure and a simplified interface…

Super Bowl LIX has come and gone. Except for Eagles and Chiefs fans, the rest of us have moved on. But marketers are still debating those $8 million ads that generated more than $800 million in revenue. What does it take to produce a winning ad that all those viewers will pay attention to, understand, and perhaps even act on? And what can radio marketers learn from the wins and losses?

Back in 2019, a research team at NYU concluded that Millennials are more likely to remember classic songs from decades ago than contemporary hits from just the past few years. That tells us a lot about the staying power of older music – a phenomenon that continually repeats itself each time a themed biopic is released, based on the life and times of classic superstars. Today’s #TBT post was written seven years ago this month, but the recent released Dylan biopic and a highly anticipated new Led Zeppelin film in theaters right now sustain what has become a music and cultural trend. So, is radio paying attention?

“Less talk” has become something of a go-to positioner for a lot of radio stations over the decades, amplified during the “PPM Era.” Yet, broadcast radio might be better served by having MORE conversations with an audience that seems to be saying less and spending more time apart from friends, family, and co-workers. Sure, technology should shoulder some of the blame but the real culprits are alienation and isolation especially among younger consumers. How can radio break through this wall while building better connections at the same time? Here are my ideas.