jacapps Just 15 Minutes Webinar Series
White Papers
5 Things All Businesses Need to Know About Mobile
Why Your Business Needs a Voice Strategy
Monetizing Mobile White Paper
Multiple Ways Radio Stations Can Monetize Podcasts with a Mobile App
from Jacobs Media
90% of time spent on mobile devices is spent in apps. The benefits of an effective mobile strategy prove that mobile apps and marketing go hand in hand.
Unfortunately, many apps have not been supported with compatibility updates for a long time, leaving behind a less-than-desirable user experience.
In a recent report from eMarketer, we learned that about 86% of time spent with smartphones was spent with apps.
Consumers want technology in their lives to integrate easily with their smartphone. With their latest update, Apple indicates that your house is next.
It’s critical to keep your app relevant to your users, and to give them compelling reasons to use your app and never assume those reasons are self-evident.