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from Jacobs Media
This week, I’m attending two conferences – The Voice of the Car and the NAB Show – both of which will provide learning and insights about radio’s present and future role in the car dashboard. Today’s post provides insight into what the car makers and tech companies are thinking. And why radio needs to maintain a strong presence in both spaces.
Apps are ubiquitous in today’s world. But as a small business that’s mindful of its budget and goals, how can you know when to invest in creating your own company app? While it’s different for each company, here are four indicators that day has come. You Have a Clear Purpose Don’t create a mobile app…
Your company’s app can be a source of great cooperation and communication between your business and its customers. By focusing on how to provide customer service directly through the app itself, you can save time, money, and frustration for everyone. What customer services should you include when designing an interactive app? Here are five key…
Recently, jācapps COO Bob Kernen presented a webinar about push notification and how they create powerful engagement with radio listeners. Like any aspect of a mobile app, function needs to support a larger strategy. Push notifications are exactly that – they empower a radio station to connect directly with the audience to drive engagement as…
A question that keeps coming up… Are Apple’s best days behind them? The answer is “No, Apple’s best days are far from over!” Apple’s smartphone market share is increase! According to eMarketer, iPhone’s market share in the US continues to grow, despite the challenges they have in oversea markets. Today there are 105.2 million people…