from Jacobs Media
This content has been archived. It may no longer be relevantReddit recently released an app for their highly popular Ask Me Anything feature (AMA). If…
Read MoreWith seemingly infinite media choices facing the consumer wherever she goes – online, music streaming services, the “center stack,” and of course, radio stations –…
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Want to get a good radio debate going? Just bring up the true value of “local” topic and watch the fun. But when it comes to local WEATHER, there is no debate. That’s because most people place great value on weather information that covers where they live and work. Recently a broadcaster heard that message loud and clear when they fired their entire team of 100 meteorologists across their group of television changes. Theey started a whole different type of storm. Radio can most definitely learn a lesson or two from this corporate debacle.
Read MoreProgramming a radio station has never been a simple task, made more challenging by today’s environment where staff and budgets are at a premium. Right now, Barrett Media is in the process of handing out awards to the best program directors in America, a worthy endeavor. Problem is, IMHO they have missed the best one. He’s the subject of today’s post.
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Want to get a good radio debate going? Just bring up the true value of “local” topic and watch the fun. But when it comes to local WEATHER, there is no debate. That’s because most people place great value on weather information that covers where they live and work. Recently a broadcaster heard that message loud and clear when they fired their entire team of 100 meteorologists across their group of television changes. Theey started a whole different type of storm. Radio can most definitely learn a lesson or two from this corporate debacle.
Read MoreProgramming a radio station has never been a simple task, made more challenging by today’s environment where staff and budgets are at a premium. Right now, Barrett Media is in the process of handing out awards to the best program directors in America, a worthy endeavor. Problem is, IMHO they have missed the best one. He’s the subject of today’s post.
Read MoreThe biggest non-political AI news of the week was yet another big announcement from OpenAI. “Operator” is an AI agent that can read things off the web and preform multi-step tasks autonomously — think buying groceries, purchasing tickets (if it can get…
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