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This content has been archived. It may no longer be relevantBy: Bob Kernen As 2016 gets started, the opportunities for monetizing your mobile strategy continue…
Read MoreOne of the oldest streaming radio service providers has informed its current broadcasters that it is shutting down at the end of the month. Whether…
Read MoreAmerican radio and the car industry have more in common than most people would initially think. Throughout the 20th century there were many challenges both…
Read MoreBy: Bob Kernen The past few years at this time of year we’ve communicated with our clients and others just how important the recently concluded…
Read MoreIt’s that time of the year again. The time when everyone realizes they should have probably said no to the second helping of dessert at…
Read MoreEight years ago right now, the 45th Preisdent – Donald J. Trump – was about halfway through the first 100 days of HIS FIRST TERM. Here we are exactly eight years later, and it’s a case of “deja vu all over again.” What did the media – especially radio – learn from the chief executive where the “gold T” stands for turbulence. Welcome to this week’s #TBT.”
Read MoreIt was a tough day for the radio family yesterday. We lost the best and brightest. Bob Rivers left us after a long but gallant fight with the ravages of cancer. I wrote this two-part post in 2014 when Bob left the radio studio. I’m republishing it today as a tribute to his life and all that he meant to so many of us.
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Eight years ago right now, the 45th Preisdent – Donald J. Trump – was about halfway through the first 100 days of HIS FIRST TERM. Here we are exactly eight years later, and it’s a case of “deja vu all over again.” What did the media – especially radio – learn from the chief executive where the “gold T” stands for turbulence. Welcome to this week’s #TBT.”
Read MoreIt was a tough day for the radio family yesterday. We lost the best and brightest. Bob Rivers left us after a long but gallant fight with the ravages of cancer. I wrote this two-part post in 2014 when Bob left the radio studio. I’m republishing it today as a tribute to his life and all that he meant to so many of us.
Read MoreTwo weeks ago, I wrote a post about Nielsen’s new “3 Minute Rule” for PPM markets. It sparked a number of questions and even a misconception or two. So, I went to the source – Nielsen’s Rich Tunkel – who saw this project through after just 10 months. Rich answered all my questions – about how to measure this change without jumping to conclusions, as well as the metrics that can help any statiion navigate the new “3 Minute Rulee.”
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