from Jacobs Media
The connected car is radio’s biggest challenge, but it’s also radio’s biggest opportunity. One thing is for sure – the car isn’t what it used to be.
Read MoreA few things are needed before we can begin to build your brand the next great mobile app.
Read MoreVoice command devices like Amazon Echo and Google Home present radio stations with an opportunity to reestablish themselves in the home using mobile apps.
Read MoreAs users spend more time with mobile apps than ever before, brands need to connect with their audiences in the car, at home and work, and wherever else they may be.
Read MoreThe “true crime” genre shows no signs of slowing down. Always a mainstay of movies and television, “true crime” podcasts are now the third most popular genre according to new research. And there is somewhere in the neighborhood of 23,000 “true crime” podcasts, but it’s a mystery as to why the genre is virtually invisible on the broadcast radio airwaves. For a clue or two about how radio could seize this content opportunity, just click READ MORE below.
Read MoreRadio and televison have always been the source of an ongoing talent merry-go-round. Never known as stable industry, many on-the-air broadcasters have moved around throughout their careers – in many cases, a lot. But in the past year, job changes, terminations, resignations, belt tightening have plagued the industry, causing instability and less reliability. Today’s post looks at a number of these changes in ’24, and what they might mean to the year ahead.
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The “true crime” genre shows no signs of slowing down. Always a mainstay of movies and television, “true crime” podcasts are now the third most popular genre according to new research. And there is somewhere in the neighborhood of 23,000 “true crime” podcasts, but it’s a mystery as to why the genre is virtually invisible on the broadcast radio airwaves. For a clue or two about how radio could seize this content opportunity, just click READ MORE below.
Read MoreRadio and televison have always been the source of an ongoing talent merry-go-round. Never known as stable industry, many on-the-air broadcasters have moved around throughout their careers – in many cases, a lot. But in the past year, job changes, terminations, resignations, belt tightening have plagued the industry, causing instability and less reliability. Today’s post looks at a number of these changes in ’24, and what they might mean to the year ahead.
Read MoreNo one could have predicted 2020. And that’s why prognosticating what our lives will be like next year – or four years from now – is absolute folly. But that never stops analysts and futurists from making their predictions known about “where the puck is going to be.” Today’s blog post – a #TBT entry from exactly four years ago – is about accountability. Did those seers and forecasters get it right about radio back in 2020 during the throes of COVID – or did they sell radio short? If the suspense is just killing you, click “READ MORE” and all will be revealed.
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