Moody
Applying
Technology to
Your Business
Challenges
jācapps develops custom software applications including mobile apps, web applications, and other digital technologies
Big fm
Discover
and Define
We work with you to discover your business needs and define the project scope
Town crier wire
Design
and Plan
We combine skill and strategy to make sure your apps look great and are easy to use
Michigan Public
Develop
and Build
Our development teams bring your application to life
pod mn
Deploy
and Support
Once deployed, we continue to provide support for anything regarding your app
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moody
Applying Technology to Your Business Challenges

jācapps develops custom software applications including mobile apps, web applications, and other digital technologies

big fm
Discover and Define

We work with you to discover your business needs and define the project scope

town crier wire
Design and Plan

We combine skill and strategy to make sure your apps look great and are easy to use

michigan public
Develop and Build

Our development teams bring your application to life

podmn
Deploy and Support

Once deployed, we continue to provide support for anything regarding your app

previous arrow
next arrow

what can we help with

Our highly collaborative, four-step process results in outstanding custom apps. We discover, design, develop and deploy. We work with you to find the inspiration to move forward and to determine what your needs are. Because we are dedicated to your success, we keep a close eye on the apps once they’ve been launched for any potential problems and to help you navigate the inevitable new devices and software updates.

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Hey Radio, Are You Ready For An NFL Bake Off?

By Fred Jacobs | May 21, 2024

Imagine a 4 minute playoff that would pit all 32 NFL teams against each other in head-to-head combat. Well, that happened last week – but not on any football field. Instead, every NFL team competed hard on social media to produce the funniest, cleverest, and most viral video short to highlight the 2024-25 schedule. It’s a case study in creativity, celebrity, and humor. And there are great lessons here for radio stations and their personality shows. Are you ready for the “2024 NFL Schedule Debut Bake-Off?”

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Let’s Eat Somewhere Else

By Fred Jacobs | May 20, 2024

The restaurant business is littered with eateries that started with great promise, only to fizzle out. Kind of like radio station formats. For today’s blog, it’s a look at consumer food products and the lengths they now go to in order to stand out and grab attention – without compromising the essence of their brands. I hope that deep into my many analogies, you’ll walk away with a different way to think about the radio stations you program and market.

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The Most Strategic Marketing You Can Do For Your Station Right Now? Promote Your App!

By Fred Jacobs | May 17, 2024

As research budgets continue to dwindle, broadcasters should recognize just how much free data is available. That’s what our Techsurveys have been all about over the past 20 years. And now a new research study focused on female radio consumers is out, and it’s loaded with timely and actionable insights. One of its conclusions? Radio could do a much better job with its mobile app efforts. That’s the topic of today’s blog post, along with some easy and free techniques any station can use to market its app.

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Pulling The Plug On A Radio Brand

By Fred Jacobs | May 16, 2024

What makes a legendary radio station? Is it about how many Marconi and Crystal statues it manages to snag? Is it about how much cash flowed during its lifetime? Or is it more about longevity and whether it stayed with its original format throughout its radio lifetime? That’s the topic of today’s #TBT blog post where the center of attention is a long-running radio station whose plug got pulled five years ago in 2019. You know the call letters, but can we consider this station an iconic radio brand?

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Fixing Starbucks, Fixing Radio

By Fred Jacobs | May 14, 2024

In their most recent earnings call, Starbucks experienced a rough prior quarter, which brought out the boo birds and second guessers. This time, it also brought out the company’s long running CEO, Howard Schultz. He ran the Starbucks empire for nearly 40 years, and he recently posted an “explainer” of how Startucks got itself ijnto this mess – and how to get out of it. Yes, Schultz’s story dovetails nicely into radio’s current challenges. Pour yourself a cup of coffee and click “READ MORE.”

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How Will Radio Fare In The Battle For The Fourth Screen?

By Fred Jacobs | April 3, 2025

You know the phrase, “the more things change, the more they stay the same?” When you read today’s #TBT post from 2019, you may get that feeling. In reality, a lot has changed in the dashboard of cars as radio scrambles to remain relevant – and visible – in the next generation of cars and trucks.

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Like A Pair Of Old Jeans

By Fred Jacobs | April 2, 2025

What can radio broadcasters learn about strategic marketing from companies that make blue jeans and sell shoes? You might be surprised about the through-line connecting some of the best examples of serving audiences and growing brands.

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our blog

How Will Radio Fare In The Battle For The Fourth Screen?

April 3, 2025

You know the phrase, “the more things change, the more they stay the same?” When you read today’s #TBT post from 2019, you may get that feeling. In reality, a lot has changed in the dashboard of cars as radio scrambles to remain relevant – and visible – in the next generation of cars and trucks.

Read More

Like A Pair Of Old Jeans

April 2, 2025

What can radio broadcasters learn about strategic marketing from companies that make blue jeans and sell shoes? You might be surprised about the through-line connecting some of the best examples of serving audiences and growing brands.

Read More

What’s Fair Is Fair

April 1, 2025

The world is a competitive place, whether you’re one of the four still standing in March Madness, trying to get your hands on one of those New York Yankee “torpedo bats,” or you’re trying to navigate your station or your company through these “tariff terrors.” Sometimes, life is just unfair. But here are some ideas about how to put it in perspective.

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