
from Jacobs Media
Tomorrow is National Radio Day, and at jacapps, that’s a big deal. On our way to becoming Michigan’s second largest app developer, our relationship with radio has been key.
Read MoreMost agencies don’t have the personnel, or the bandwidth, to best support their clients needs in mobile media. Consumer behaviors are changing so fast, and the technology is evolving at such a pace that it really takes mobile specialists to make smart, strategic recommendations for your clients’ media plans.
Read MoreUnless you’ve been trapped in a mine, in a coma, or in a politically induced media blackout, you’ve heard about the Pokémon GO phenomenon. You’ve probably spent a significant amount of time talking about it.
Read MoreApps are one of the biggest things in tech. Whatever the technology, it’s almost a requirement that it has a smartphone component. There are over 2 million apps in both the Google Play Store and the Apple App Store.
Read MoreThis content has been archived. It may no longer be relevantBy: Vince Kattoula Apple on Sunday celebrated its App Store’s eighth birthday. While we didn’t…
Read MoreI’ve got a problem in my front yard. There’s a spot under a tree that gets zero sunlight. So last weekend, instead of researching Reddit, Wirecutter, or…
Read MoreWhen it comes to local media digitial revenue, opportunnity isn’t just knocking – it is loudly pounding. On the heels of a rich, new research study from Borrell Associates, Jacobs Media’s digital revenue guru, Chris Brunt, is poised and ready for action. In today’s guest blog post, Chris sets the scene for what a smart, cogent, and effective local digital strategy looks like, and how to get there….from here.
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I’ve got a problem in my front yard. There’s a spot under a tree that gets zero sunlight. So last weekend, instead of researching Reddit, Wirecutter, or Consumer Reports for the best grass seed, I took a different route. I went to…
Read MoreWhen it comes to local media digitial revenue, opportunnity isn’t just knocking – it is loudly pounding. On the heels of a rich, new research study from Borrell Associates, Jacobs Media’s digital revenue guru, Chris Brunt, is poised and ready for action. In today’s guest blog post, Chris sets the scene for what a smart, cogent, and effective local digital strategy looks like, and how to get there….from here.
Read MoreYou can learn a lot about a person once you discover their all-time favorite decade for music. But these days, the traditional patterns are unpredictable, especially when you’re looking at younger generations. Their tastes are all over the music map, and that has implications for radio programmers trying to stay relevant and current. Today’s #TBT blog post is a quick visit to 2021, and music research you probably haven’t seen before that’s an eye- and an ear-opener. For those of us who elevate the study of music tastes, habit, and consumption to the level of astrophysics or macroeconomoics, this throwback post is for you. Just click on “READ MORE” below and see if your music tastes are in-synch with your generation’s.
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