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This content has been archived. It may no longer be relevantAmazon has recently come out with a new product titled the Amazon Echo, and it is definitely creating a buzz! So what is this Amazon Echo, and what does it do? For starters, it is voice controlled and it is always on. You can ask…
If your station has joined the mobile revolution, congratulations. Your brand is now part of the biggest, most transformative technology trend in the world since TV. But just because you have an app doesn’t mean the work is done. Here are some things you should do (and not do) to make sure your mobile strategy…
Digital disruption. You’ve probably noticed that it’s everywhere. The Supreme Court on Wednesday decided the case of American Broadcasting Companies, Inc. v Aereo. Aereo is the new technology that for just $8/month will let you use a tiny antenna to capture and record over-the-air programming to watch on your TV, tablet or smartphone. The clever…
The mobile trades this week are abuzz about whether or not we’re in an “app glut.” The catalyst for this is a comScore report that 65.5 percent of us didn’t download an app last month. At first, this might seem alarming to people (like me) who make apps for a living or people for whom…
No, I’m not talking about shoes. But the way some media companies think about new media platforms, you’d think they were living in the 70’s. Name one successful media company that is entirely focused on one platform or delivery channel. You can’t do it. It doesn’t exist. From TV networks, to music artists, to movie…