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5 Things All Businesses Need to Know About Mobile

Why Your Business Needs a Voice Strategy

Monetizing Mobile White Paper

Multiple Ways Radio Stations Can Monetize Podcasts with a Mobile App

YouTube Announces Live Streaming for Their Mobile App

By Elizabeth Hussey | June 24, 2016

This content has been archived. It may no longer be relevantYouTube announced that it will bring live streaming right to its mobile app. The Alphabet (Google) owned company has released a few screenshots of what live streaming on the app will look like, which can be viewed here and here. Users will have the choice…

How Radio Can Stay Connected in the Connected Car

By Elizabeth Hussey | June 20, 2016

The car dashboard is the greatest programming challenge for broadcasters today. Although radio remains the dominant media consumed in the car, the big boys of tech are confident that they can change this. And for good reason. Much of the hype around the connected car has revolved around Apple’s CarPlay and Google’s Android Auto. With…

5 Factors Driving the Price of Your App

By Elizabeth Hussey | June 17, 2016

By: Bob Kernen We get asked all the time: “How much does an app cost?” And we always give the same answer: “As much as a car.” You see it all depends on what kind of car you want to drive. You can get a nice compact sedan for a few thousand dollars, but a…

Big Changes to the AppStore Means Big Opportunities for Your Station

By Elizabeth Hussey | June 13, 2016

By: Bob Kernen Last week in this space, we gave you some suggestions on how to use your native assets – your broadcast and website – to promote the download and usage of your apps. This week, we want to talk about what you can be doing in the AppStore (and Google Play store) to…

What Your Radio Station Can Do to Avoid Being Replaced by a Podcast

By Elizabeth Hussey | June 10, 2016

By: Vince Kattoula The success of shows like Serial have made podcasts more popular than ever. Even Google has gotten involved in the podcasting space as they debuted a podcast directory in Google Play Music. In fact, according to Jacobs Media’s Techsurvey 12, the percentage of radio listeners who listened to a podcast within the…