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5 Things All Businesses Need to Know About Mobile

Why Your Business Needs a Voice Strategy

Monetizing Mobile White Paper

Multiple Ways Radio Stations Can Monetize Podcasts with a Mobile App

Is Facebook Becoming The Classic Rock Of Social Media?

By Fred Jacobs | October 24, 2024

During the past decade, we have learned that social networks can “age out” just like radio formats or music. Today’s #TBT post revealed how “new research” revealed that Facebook usage among teens had hit at an all-time low. But Mark Zuckerberg lost no sleep because he owned the ultimate social media “cluster.” Today’s blog post looks at cluster strategy from a whole new angle.

Death By 1,000 (Salary) Cuts

By Fred Jacobs | October 23, 2024

A tough topic in today’s blog post, but one that is the talk of the radio biz: job security and the industry’s changing economic realities. It’s a sensitive topic and one that is all around us. The trend is now raging throughout the TV business, and clearly impacting radio.

Are You A Radio “Lifer?”

By Fred Jacobs | October 22, 2024

Radio has never been known as a stable career, but these days, job security is an oxymoron. And it’s just radio. Employees across the spectrum are less likely to work for the same companies before moving on to the next opportunity. What does all this mean to the overall forecast for radio as in industry? Fewer say they’ll spend the rest of their careers in radio, another factor that makes the business even shakier.

Radio’s “October Surprise”

By Fred Jacobs | October 21, 2024

In a tough 2024, radio has quietly made something of a comeback this month – its version of an “October Surprise.” And when you total up some of the amazing things that have happened on the radio airwaves this month, it’s a great reminder about how impactful the medium can still be.

All-AI Radio Is Here

By Fred Jacobs | October 18, 2024

It was inevitable.  Earlier this week Fred Jacobs tipped me off to a streaming radio station where all of the content is created by AI. Every song, every production element in the stream was created by an engine like Suno.AI or Udio. After listening for a while, it’s apparent that even though the content was all newly-created AI-audio, the songs and overall…