Our Latest Industry Blogs

The Power Of The Audio Signature (And Brand Partnerships)

September 12, 2024

Visuals may be striking and even memorable, but the awesome power of audio is an advantage that radio has over other media. Some of the smartest companies – think Intel, Netflix, and T-Mobile – use audio signatures to get into our heads – a tool that radio can strategically use to solidify its best brands. And a #TBT bonus: how radio can better use local business and community partnerships at this critical point in time.

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Play The Hits…Again And Again

September 11, 2024

A fascinating phenomenon has gained in popularity over the last two decades: music rediscovery. These are songs that somehow are resurrected, appearing years later on the charts. Can you name the most rediscovered song of all time?

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Hey Siri, Make It Seamless

September 10, 2024

Another year, and it’s another Apple event announcing shiny, brand new products. And yesterday was no exception. In case you missed it, Apple rolled out its long awaited AI-integrated iPhone. This 16th version of one of the most brilliant tech achievements of all time – the iPhone – has much significance to our personal and our radio lives. And to help us understand what it all means, jacapps’ Bob Kernen breaks it all down for us – seamlessly.

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It’s A Brand New Day(part)

September 9, 2024

We continue to live with the reverberations of COVID. No, none of us practices social distancing anymore and fewer of us still wear masks. But the lasting effects of the pandemic are especially being felt in the workforce in the form of WFH and flexible hours. In radio, these issues are of prime importance because routine listenership is part of what makes stations and shows “habit-forming.” New research on commuting patterns and the most important days for car trips might just rock your world. That’s our blog topic today, an important one to start off the new workweek (at least for some of us).

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Better Radio Through Chemistry?

September 6, 2024

Podcasters of all shapes and sizes are grappling with hosting challenges that will sound all too familiar to radio programmers and hosts. In today’s post, it’s a statement of the obvious from podcasters striving for talent chemistry. Prepare those eye rolls.

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The New Fall Season

September 5, 2024

Welcome to the new season!  We can look forward to great football, a new school-year, new TV shows, and — this year — big AI announcements. On the calendar, we’ll be paying attention to: * September 10 – Apple Event with iPhone 16 and Apple Intelligence updates * September 16 – Microsoft Next Phase of…

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In Search Of…Female PDs

September 5, 2024

Women have made major strides in radio over the past decade. Just look who’s sitting in the corner offices at some of radio’s biggest companies. But when it comes to the PD chair, not so much. Today’s #TBT blog post is all about mentoring women seeking programming positions, and how some of radio’s key players can work together to make it happen. After all, we need the best, smartest, and hardest-working PD we can get. Of course, more progress could certainly be made, and this post makes that case.

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What ESPN’s New Game Plan Means To Radio

September 4, 2024

One of the world’s premier media brands, ESPN, is going through a major transformation. And the analogies to radio are spot-on. I’ve listed eight different initiatives ESPN is undertaking that all have applications to the radio business. And in case you’re wondering, it’s not about money, it’s about mindset.

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Who Cares What Talent Thinks?

September 3, 2024

As we move into the last half of the year, radio broadcasters are trying to answer fundamental questions about the state of the industry. A major part of this calculus is determining the role of the personality moving forward. Our new AQ6 indicates there are key lessons here for owners/operators – IF they take the time and make the effort to learn them. Today’s blog post tells that story.

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Labor Pains

August 30, 2024

Another long Labor Day Weekend is upon us. It’s the perfect time to acknowledge and thank the lifeblood of the radio business, the creative, dedicated, and passionate people behind the mic.

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