Our Latest Industry Blogs
What if there were no holiday shopping season in 2020? Five months ago, if we would have posed this question, you would have thought we’d lost our minds. A holiday season devoid of crowded shopping malls, families walking down Main Street window shopping, crowds gathering for Christmas tree lightings, and customers waiting in line to…
Read MoreWithout question, Covid-19 has impacted all aspects of our lives and B2B marketing is no exception. Historically, B2B relationships centered around in-person meetings and product demonstrations. But how do you sell products when you can’t sit in a conference room, present a PowerPoint, and shake hands on a deal? Today, companies are investing in technology…
Read MoreFor retailers, Covid-19 has accelerated the changes in shopping habits they were already experiencing. The benefits of the shopping experience – browsing the aisles, checking the inventory, engaging salespeople, and in-store events – no longer apply. The trend in the past decade or two has been toward shopping while customers are at home – or…
Read MoreAs mobile app developers, we are frequently asked by clients why they need to invest in a native mobile app since they can build a mobile web page for a much lower cost. We always respond with the same rationale: the power of having an icon on the smartphone’s screen, a device that never leaves…
Read MoreAs the co-owner of two small business, I understand and appreciate all of the challenges we face in normal times. And these are far from normal times. We worry about the health of our staffs and the health of our businesses. The rules that have always applied are being challenged, and we are forced to…
Read MoreThere was lot of anger, hand-wringing, and finger-pointing in Iowa Monday night.. The epic fail of the Iowa Democratic Party’s mobile app was the big water coolere topic. To get insights about how these debacles can happen – and to prevent them – I went to our resident app guru, jacapps CEO Bob Kernen. Take good notes.
Read MoreTransportation and delivery companies build and maintain their reputation by delivering products on time to customers. When a company delivers a client’s products on time, they gain repeat business. Inventory management and movement of goods in a timely manner are vital to the company’s success. In this vein, a logistics company should have an app…
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When a business goes through the time, effort, and investment of creating its own in-house app, it needs to ensure that the targeted users will actually use and enjoy it. This means it needs to be user friendly. How can you accomplish that if you’re new to the app game? Here are four easy ways.…
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When you think about having an app made for your company, you might think about an app that your customers can download and use. This can be useful, but you may want to create an app for your employees to use as well. If you’d like to make a more effective app for your employees,…
Read MoreAny manager who oversees shift workers knows the challenges that come with scheduling. You must account for individual employees’ availability, company needs, business cycles, and the payroll budget. For many managers, this process takes up much more time than it should. Do you still attempt to do this job with a pen and paper? Then…
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