Our Latest Industry Blogs
Oh no, not another blog post about AI! Alas, it is. But today’s post takes a contrarian point of view to the irrational exuberance that has accompanied AI since ChatGPT was launched just18 months ago. Is AI overhyped and has it already peaked, slowed down by the need for billions of dollars of investment where the returns remain paltry? Has AI already become commoditized as its engines all produce pretty much the same output? And what does it all mean for radio broadcasters. Hit “READ MORE” and let’s have a conversation among us humans
Read MoreWhen I think about radio broadcasters keeping pace with new technology, I always see it through the programming lens.
What type of content should we be creating in order to stay competitive? And what distribution outlets should we be focusing on? But of course, there’s the all-important sales side. And it’s another area where radio companies haven’t always kept up. That’s the view of our digital revenue strategist and AI guy, Chris Brunt. And for today’s post, he’s got the keyboard and a post that should give radio’s revenue generators something to think about.
Read MoreIt’s easy to get caught up in the crazy daily headlines of AI and miss many of the positive things that generative AI is starting to enable. Sure, there’s Google’s crazy AI search results (see below), squabbles between OpenAI and ScarJo, and lots of deep-in-the-weeds AI security and economic worries. On the other hand, there are marketers who are using AI to write client copy in…
Read MoreToday’s #TBT blog post goes back nine years to May 2015. But it might feel even longer ago than that to you. Its central characters – Howard Stern and David Letterman – have taken very different paths than what they were doing when this post originally published. Letterman was walking away from his Late Show…
Read MoreIn our doom-scrolling world, it’s not difficult to run across headlines warning about the impending death of SOMETHING. And that happened when one of the most outspoken rockers came out with one of those earth-shattering predictions about the demise of a beloved music genre that’s enjoyed unprecedented success the last few decades. But rather than panic, let’s take a deep breath, collect ourselves, and click “READ MORE” below. Because everything is gonna be alright.
Read MoreIn what proved to be a fateful decision, a well-known corporate entity instituted personnel budget cuts that proved to be a catalyst for motivating their loyal customer base to revolt. Ultimately, the company reversed course and welcomed some of the pink-slipped workers back into the fold. But the incident raises the question of how these judgment calls are made. And BTW, did I mention those cut by the company in question were bots? Click on “READ MORE” below to get the jaw-dropping story.
Read MoreTo start the holiday weekend, a brief blog post today about the Memorial Weekend holiday, anad how its meaning overshadows 3-day mattress sales, concerts,, festivals, and countdowns.
Read MoreWell, that was quick. The hype over last week’s new AI demos by OpenAI and Google has already metamorphosed into fears of deepfakes and IP ownership. The claims from Scarlett Johansson’s lawyers are big tabloid fare. They claim that, at best, OpenAI mimicked her voice for their new AI assistant, and, at worst, they trained their models using her voice. Although OpenAI removed…
Read MoreToday’s #TBT post takes us back eight years to 2016, a time when social media was in ful swing. In our Techsurveys, it was often the leading topic in our data decks. By that time, many broadcasters were adding social media specialists to their staffs, determined to “make money on Facebook.” Back then, we were still arguing about what to post. Come to think of it, we still are today.
Read MoreBy now, we all know about vinyl’s comeback. Consumers are buying physical records again, and the music industry is vibratinig with the renewed sales of albums. The most innovative of the music makers are leaning into their most fanatical fans – the collectors who have to own every vinyl variant they can get their hands on.from their favorite artists. Colored vinyl, picture discs, and other innovations are changing the economics of the music game. Can radio benefit from this phenomenon? Click on “READ MORE” to check it out.
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