Our Latest Industry Blogs
What does it mean to be #1 in the market, especially those ultra-competitive major PPM metros? Not as much as it once did. Nowadays, broadcasters discount the top dog position because it’s based on 6+. But blowing past all competitors in town is SOMETHING. And a little digging into the ratings proves it. After all, not everyone in radio can make the claim, “We’re #1!”
Read MoreAs #TBT posts go, today’s entry is one of my all-time favorites. It is dedicated to the amazing men and women on the airwaves who, lucky for us, made radio their career. We want to hear them tell great stories, but most of all, we want to hear them tell their stories. As a rule, radio people are very interesting sorts, and yet, we often don’t know as much about them as we’d like. Maybe after reading today’s throwback post, we can change that.
Read MoreThose crazy Gen Z kids! Just when you think you understand them, they go and do something unpredictable. It turns out more and more are deleting dating apps in favor of real life encounters with (wait for it…..) other people! In fact, the more you research Gen Z, the more you realize they’re a lot like US. In fact, they might value connectedness and being with other people possibly even more than their parents and grandparents do.
Read MoreI “attended” Apple’s announcement yesterday because I was curious about their AI announcement. I wasn’t disappointed – here is my summary about what Apple’s AI release means for broadcasters in a special Tuesday edition of The AI Edge. Yesterday, at Apple’s Worldwide Developers Conference (WWDC), the trillion-dollar tech giant announced a slew of forthcoming technical…
Read MoreSince the darkest days of COVID, consumers have been itching to get out, travel, and enjoy life with family and friends. And records are being set for leisure and recreational spending. It means there’s more competition for the entertainment buck as new, innovative and fun concepts spring up in cities and towns all over the country. In Las Vegas, it’s Sphere, but in other locales, consumers are throwing axes or playing elaborate rounds of mini-golf. In 2024, it’s all about the experience. And wouldn’t you know it, radio plays a larger role than you might think. What’s the coolest new entertainment concept you’ve experienced in the past year? I’ll be happy to show you mine. Just click READ MORE.
Read MoreRadio’s not the only traditional media platform struggling in the revenue column of those harsh spreadsheets. In fact, network television has had a financial famine for some years now, due in large part to its aging demographics. But now a philosophical shift in marketing focus is spreading throughout the TV industry. Could it provide radio “cover” to make an attempt at the same strategy?
Read MoreThe “AM Radio For Every Vehicle Act” continues to ricochet around the nation’s capitol. Over the past year, the idea of car companies removing AM radio from the dash – once unspeakable – has become a regular conversation in automotive and radio broadcasting circles. But across the pond, a couple of car makers have quietly omitted a radio altogether, and they hope no one notices. Thanks to an industry colleague, we’ve noticed. And if you click on READ MORE, so will you.
Read MoreApple Seeds AI Next Week The Worldwide Developers Conference (WWDC) is next week, and the anticipation could not be higher. Since last month’s major AI release from OpenAI (4o) and Google Gemini presentation, techies and portfolio managers have been speculating on what Apple will bring to the table for AI, with the company’s valuation approaching $3…
Read MoreSome radio stations feel like crime scenes. And wouldn’t you know it, True Crime has become a very popular podcast genre. And now, a former DJ has combined the best of both worlds – a whodunit suspense novel set in – where else? – a radio station. No spoiler alerts here, but you have to read today’s post to learn how this classic radio mystery turns out. (Can you stand the suspense?)
Read MoreThe tension between traditional radio and digital departments has been palpable over the last many years. Yet, media organizations that combine modern digital assets with the broadcast megaphone called “radio” would seem to have a distinct edge over companies that only offer digital. I call it “the sum of the parts,” and it’s a reason to invoke the rarely uttered phrase, “Advantage: RADIO.” Today’s blog post focuses on how to make the intersection of radio’s Venn diagram work.
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