According to BIA Kelsey, all 2024 growth in audience and revenue is projected to come from digital so jācapps saw the opportunity to help clients grow their digital revenue in a time where it is desperately needed. To grow digital revenue, radio clients must have an audience using their apps regularly, and that is where jācapps DR begins for most clients. The beauty of this product is that if a station already has a large following, they can move on to the next stage of jācapps DR. jācapps DR includes sales team support, and options for programmatic advertising as well. jācapps wanted to build a product that can meet anyone station’s current needs and grow every client to their full potential.