With the introduction of iPhone stickers as part of the release of iOS 10, stations and shows can now publish fun images for fans to use as part of their text message conversations. We are proud to have created stickers for The Dave and Chuck the Freak Show on Detroit’s WRIF (Beasley Broadcast Group). They have become the first radio station to publish custom stickers for the iPhone.
The instant reaction is that these virtual stickers are just like the bumper stickers of old, but they really aren’t. The object with these isn’t to slap your brand on someone’s phone or text messages. Rather, it’s to add your brand into everyday conversations using clever images, catchphrases and other elements. The Dave and Chuck the Freak Show stickers are terrific examples of making branded elements work for users’ everyday conversation.
“This was a terrific idea from Chris Brunt and the WRIF team,” notes our COO, Bob Kernen. “We are happy to be involved in executing it for them. The Dave and Chuck the Freak Show is a phenomenon here in Detroit. These stickers are going to be incredibly popular. It’s another jacapps ‘first,’ and we are excited that Beasley Broadcast Group is leading the way.”
See how stickers work in this video:
Considering the vast array of options to help spruce up your text conversation, we think it’s worth checking out how to use stickers in iMessage. Click here to learn how to install and use sticker packs. Just scroll to the bottom of the page, fill out the form, and download our infographic.
If you want to learn how we can get your sticker pack in the App Store, or have any questions, reach out to us today by clicking here. You can also call 248-353-9030 or email firstname.lastname@example.org to set up some time to talk.