Overview

WDET is a public radio station Detroit, Michigan. Licensed to Wayne State University in the city’s Cass Corridor neighborhood, WDET broadcasts original programming and shows from National Public Radio, Public Radio International, and American Public Media. The station serves Metro Detroit and is the primary provider of news involving the American automotive industry and Michigan politics within the NPR distribution network.

The Challenge

WDET wanted to deliver their rich media content to a highly demanding audience. They were looking for a way for their listeners to easily stream their station, while being able to access other content (news, social media, podcasts, etc.) all from one place.

WDET

The Solution

The WDET mobile app has been designed to reflect the station’s commitment to serving the Metro Detroit community by providing industry news and original programming. Using the app, listeners can:

  • Stream WDET live
  • Play hand-picked playlists or podcasts on-demand
  • Learn about events happening around the Metro Detroit area
  • Send in their own recorded responses and share their #SceneFromDetroit images
  • View daily local news rundowns from WDET’s various personalities
  • Navigate between ALPHA and WAYN radio streams

The Results

A mobile app that has an easy-to-use interface with strong downloads, reviews, and usage since its launch in 2013.

43% Increase

in Unique Weekly Audience


“Being a station that delivers local news, talk programming, music and podcasts– it’s been great to use the flexibility of jācapps’ V4 platform to present WDET’s content in the ways that best compliment our work.”

– Courtney Hurtt, Operations Coordinator, WDET 101.9FM

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